Less Social Media, More Strategy
JRC designer Jenni Pagano and I attended and completed the 2026 Certificate in Social Media Marketing & Fundraising program, and we’d like to share what we learned with you! The program is led by Tucson-based Heather Mansfield, who is the founder and editor-in-chief of Nonprofit Tech for Good.
What I learned serving on the Chandler Arts Commission
It’s been 8 years, and my Chandler Arts Commission service is done! I served two terms, plus an additional 2 years of someone else’s term. Let me count the ways this experience has been valuable to me:
Mindful Marketing is Strategic Marketing
Everyday we’re bombarded with marketing messages from every direction. Your message is one of many, trying desperately to influence those who would most benefit from hearing it.
2025 Year in Review
As we close out 2025, we’d like to thank our valued clients and partners, and share some accomplishments. It’s been a challenging year for many of our non-profit clients; they faced wildfires, lost grant funding, anti-immigrant actions, and the push against the DEI principles so many of us support. We are inspired by their resilience, flexibility … Read more
Honoring Our Ancestors – Saying Goodbye to Colleagues and Friends
Dia de los Muertos is a time to remember our ancestors, and there are two recent passings on my mind. The first, Peter J. Harris, was a longtime friend and colleague who I collaborated with for 10-plus years, building his websites, designing graphics for his SEE YOU campaign, and working on the Altadena Poetry Review … Read more
Fast Websites: Good for Users and the Planet
We’ve been hearing a lot lately about the environmental toll of AI. While AI, websites and apps appear “invisible” to our eyes, they are powered by giant servers across the globe, consuming huge amounts of energy and resources. We can reduce this toll by creating fast websites, helping the planet while improving user experience and … Read more
Logo Refresh: Time for a Change?
Your logo is more than just a pretty picture. It’s a communication tool that represents your brand’s purpose and personality. If it’s not doing that job, it’s time for a change. Read on to find out whether you need a logo refresh or redesign. File Format Frustrations Do vendors keep asking for “vector files” and … Read more
May 2025 News
Are you trying to keep hope alive amidst the chaos in DC and around the globe? Us too. We’re inspired by positive actions taking place in our neighborhoods and communities. These stories may not generate as much noise but their impact can be huge. Let’s all dig a little deeper to find those nuggets. Read … Read more