STRATEGY
Your brand is more than a set of visual elements; it is the feeling it evokes when people encounter your organization. Do you want your audience to feel inspired? Delighted? Empathetic? Or all of the above? Your brand also needs to be recognizable and functional across every touchpoint—from a tiny Instagram icon to a sprawling billboard, from a donor’s email inbox to a conference banner.
“I love Julie Ray Creative sooooo much. our branding is soooo amazing! they held my hand throughout the process and our vision and mission are so well reflected that our donations went up 50%”
– Teresa Villegas, Trees Matter
Branding
Your brand is more than a set of visual elements; it is the feeling it evokes when people encounter your organization. Do you want your audience to feel inspired? Delighted? Empathetic? Or all of the above? Your brand also needs to be recognizable and functional across every touchpoint—from a tiny Instagram icon to a sprawling billboard, from a donor’s email inbox to a conference banner.
That may sound like a tall order, and it is. That’s why we take branding so seriously. Whether you’re starting from scratch or embarking on a refresh, we bring strategic thinking and creative expertise to ensure your brand truly represents you and connects with the people you serve.
The core package will include everything you need to present your brand online and in print, including a style guide to share with everyone who helps implement your branding. We offer additional elements including:
- Brand Voice & Messaging
- Social Media Assets
- Print Collateral: Business cards, letterheads, brochures, flyers, annual report templates, and event materials.
- Digital Assets
- Imagery & Graphics
- Brand Applications
Sometimes your brand is basically good, but doesn’t work in all use cases. Or that vector file is missing! A refresh may be all you need, Read our blog post…
Branding
Your brand is more than a set of visual elements; it is the feeling it evokes when people encounter your organization. Do you want your audience to feel inspired? Delighted? Empathetic? Or all of the above? Your brand also needs to be recognizable and functional across every touchpoint—from a tiny Instagram icon to a sprawling billboard, from a donor’s email inbox to a conference banner.
That may sound like a tall order, and it is. That’s why we take branding so seriously. Whether you’re starting from scratch or embarking on a refresh, we bring strategic thinking and creative expertise to ensure your brand truly represents you and connects with the people you serve.
The core package will include everything you need to present your brand online and in print, including a style guide to share with everyone who helps implement your branding. We offer additional elements including:
- Brand Voice & Messaging
- Social Media Assets
- Print Collateral: Business cards, letterheads, brochures, flyers, annual report templates, and event materials.
- Digital Assets
- Imagery & Graphics
- Brand Applications
Sometimes your brand is basically good, but doesn’t work in all use cases. Or that vector file is missing! A refresh may be all you need, Read our blog post…
“I love .”
MARKETING
We are big picture people; give us your problem and we’ll start at the beginning. Who are you trying to reach and what do you want them to do? Raise funds to support a capital campaign? Get more parents to show up at school board meetings? Bring people out to a folklife festival? Strategy is the why—the roadmap from where you are to where you want to be.
We don’t believe in one-size-fits-all marketing. Every organization has unique goals, audiences, and challenges. Our strategic approach begins with understanding your specific objectives, then builds a customized plan that maximizes your impact with the resources you have.
website DEVELOPMENT
Your brand is more than a set of visual elements; it is the feeling it evokes when people encounter your organization. Do you want your audience to feel inspired? Delighted? Empathetic? Or all of the above? Your brand also needs to be recognizable and functional across every touchpoint—from a tiny Instagram icon to a sprawling billboard, from a donor’s email inbox to a conference banner.
That may sound like a tall order, and it is. That’s why we take branding so seriously. Whether you’re starting from scratch or embarking on a refresh for a long-established organization, we bring strategic thinking and creative expertise to ensure your brand truly represents who you are and connects with the people you serve.
COLLATERAL DESIGN
We are big picture people; give us your problem and we’ll start at the beginning. Who are you trying to reach and what do you want them to do? Raise funds to support a capital campaign? Get more parents to show up at school board meetings? Bring people out to a folklife festival? Strategy is the why—the roadmap from where you are to where you want to be.
We don’t believe in one-size-fits-all marketing. Every organization has unique goals, audiences, and challenges. That’s why our strategic approach begins with understanding your specific objectives, then builds a customized plan that maximizes your impact with the resources you have. Read more..
Which of our services can we help you get started with?
Let’s Chat